by Sarah Banks | May 15, 2025 | Blog, Marketing
Why Your Online Presence is Like a Spider’s Web Think about a spider’s web for a moment. It’s not just one single strand hanging in isolation. It’s a carefully constructed network, with multiple points of connection, designed to catch its prey...
by Sarah Banks | Mar 13, 2025 | Blog, Customer Service, Email Marketing, Marketing
Why Those Cold Email Claims Are Just a Work of Fiction Let’s be honest, we’ve all been there. You open your inbox to find yet another cold email promising the moon: “100% guaranteed SEO results,” “Skyrocket your social media engagement...
by Sarah Banks | Feb 27, 2025 | Blog, Email Marketing, GDPR, Marketing
Changing Email Marketing Platforms? The Essential Audit & Migration Guide Thinking of switching to a new email marketing platform? That’s great! A new email platform can offer some brilliant new features, or maybe it simply does what you already do but...
by Sarah Banks | Nov 21, 2024 | Blog, Business Planning, Customer Service, Marketing
The Future of Online Business: Trends You Can’t Ignore The online business world is a whirlwind of constant change. What worked yesterday might be obsolete tomorrow and staying ahead of the curve is crucial for any micro or small business owner hoping to thrive...
by Sarah Banks | Nov 7, 2024 | Blog, Business Planning, Customer Service, Marketing
Level Up Your Online Business: Strategies for Growth and Success The online world is a vibrant hub of opportunities for micro and small businesses like ours. But with so much noise and competition, how do you ensure your business not only survives but thrives in this...
by Sarah Banks | Sep 22, 2024 | Blog, Business Planning, Customer Service, Marketing
Strategic Marketing: Crafting Content That Speaks Directly to Your Ideal Clients So, you’ve nailed down your target audience – you know their pain points, desires and how they like to interact online. Now what? It’s time to translate that deep...
