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Strategic Marketing: Crafting Content That Speaks Directly to Your Ideal Clients

Strategic Marketing: Crafting Content That Speaks Directly to Your Ideal Clients

by Sarah Banks | Sep 22, 2024 | Blog, Business Planning, Customer Service, Marketing

Strategic Marketing: Crafting Content That Speaks Directly to Your Ideal Clients So, you’ve nailed down your target audience – you know their pain points, desires and how they like to interact online. Now what? It’s time to translate that deep...
Targeting Your Tribe: A Comprehensive Guide to Understanding Your Ideal Clients

Targeting Your Tribe: A Comprehensive Guide to Understanding Your Ideal Clients

by Sarah Banks | Aug 29, 2024 | Blog, Business Planning, Customer Service, Marketing

Targeting Your Tribe: A Comprehensive Guide to Understanding Your Ideal Clients Every business, from your local corner shop to an online empire, needs to have a solid grasp of its target audience. It’s the foundation for effective marketing, product development...
Beyond the Business Card: How to Get the Best Out of Networking

Beyond the Business Card: How to Get the Best Out of Networking

by Sarah Banks | Aug 20, 2024 | Blog, Business Planning, Networking

Beyond the Business Card: How to Get the Best Out of Networking Networking: it’s not just a buzzword, it’s a core element of growing your micro business.  But with so many different events and approaches, it can be a bit like trying to find the right...
Keep Calm and Carry On: Building Resilience in Your Micro Business

Keep Calm and Carry On: Building Resilience in Your Micro Business

by Sarah Banks | Aug 8, 2024 | Blog, Business Planning

Keep Calm and Carry On: Building Resilience in Your Micro Business Running your own business is a rollercoaster. There are exhilarating highs, gut-wrenching lows and more unexpected twists and turns than you’d find on a fairground ride! That’s why...
Outsourcing with Confidence with Claire Saxton

Outsourcing with Confidence with Claire Saxton

by Sarah Banks | Jul 31, 2024 | Blog, Business Planning, Virtual Assistant Services

Outsourcing with Confidence with Claire Saxton In this interview, I talk to Claire Saxton who is a social media expert and marketing consultant at Saxton Marketing. I’ve known Claire for about 8 years, she outsourced the development of her website to me and she...
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