by Sarah Banks | Sep 23, 2018 | Blog, Business Planning, Marketing
There’s a saying within the networking community “Aim your marketing at everybody, and you’ll get nobody.” And it’s absolutely true. The key to success when marketing as a business owner is having a clearly defined target audience. One that you’ve researched and know...
by Sarah Banks | Oct 15, 2017 | Blog, Customer Service, Social Media
Although it’s not known how many business owners have to deal with difficult clients on a regular basis, you can be sure you’re going to have to handle at least one whilst managing your business. It’s one of those things that ‘comes with the territory’, unfortunately....
by Sarah Banks | Jul 5, 2015 | Blog, Website
As I write this I am assuming that if you are reading it you either have a website for your business or are at least thinking about getting one, however did you know that at least 25% of small businesses don’t have a website. In the digital age most people use...
by Sarah Banks | Jul 6, 2014 | Blog
In my last post I talked about juggling family life and work. This has got me thinking about how we are always connected to the world via social media and the internet. With the development of smart phones we have become instantly contactable at all times day or...