by Sarah Banks | Dec 3, 2018 | Blog, Marketing
15 Free Tools to Improve Your Digital Marketing Strategy It can be difficult getting your brand message out to your target audience when you’re a small business owner and can’t afford a big marketing budget. While digital marketing is fantastic because you can use...
by Sarah Banks | Nov 4, 2018 | Blog, Business Planning, Marketing
What does a successful business owner look like to you? Are you thinking of the entrepreneurs on Dragon’s Den right now? To many, a business owner is about being suited and booted, perfectly groomed, designer suit, and a “don’t mess with me kind of attitude”. Now, how...
by Sarah Banks | Oct 21, 2018 | Blog, Business Planning, Marketing
Networking events are like the marmite of the business world. Some people love them and indeed thrive on them, attending as many events as they can because they just love meeting new people and making those all important contacts. While others break out in hives at...
by Sarah Banks | Sep 23, 2018 | Blog, Business Planning, Marketing
There’s a saying within the networking community “Aim your marketing at everybody, and you’ll get nobody.” And it’s absolutely true. The key to success when marketing as a business owner is having a clearly defined target audience. One that you’ve researched and know...
