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Why Those Cold Email Claims Are Just a Work of Fiction

Why Those Cold Email Claims Are Just a Work of Fiction

by Sarah Banks | Mar 13, 2025 | Blog, Customer Service, Email Marketing, Marketing

Why Those Cold Email Claims Are Just a Work of Fiction Let’s be honest, we’ve all been there.  You open your inbox to find yet another cold email promising the moon: “100% guaranteed SEO results,” “Skyrocket your social media engagement...
Changing Email Marketing Platforms? The Essential Audit & Migration Guide

Changing Email Marketing Platforms? The Essential Audit & Migration Guide

by Sarah Banks | Feb 27, 2025 | Blog, Email Marketing, GDPR, Marketing

Changing Email Marketing Platforms? The Essential Audit & Migration Guide Just so you know: This post contains affiliate links, meaning I may earn a small commission if you purchase through them at no extra cost to you. I only recommend tools I genuinely use or...
The Future of Online Business: Trends You Can’t Ignore

The Future of Online Business: Trends You Can’t Ignore

by Sarah Banks | Nov 21, 2024 | Blog, Business Planning, Customer Service, Marketing

The Future of Online Business: Trends You Can’t Ignore The online business world is a whirlwind of constant change. What worked yesterday might be obsolete tomorrow and staying ahead of the curve is crucial for any micro or small business owner hoping to thrive...
Level Up Your Online Business: Strategies for Growth and Success

Level Up Your Online Business: Strategies for Growth and Success

by Sarah Banks | Nov 7, 2024 | Blog, Business Planning, Customer Service, Marketing

Level Up Your Online Business: Strategies for Growth and Success The online world is a vibrant hub of opportunities for micro and small businesses like ours. But with so much noise and competition, how do you ensure your business not only survives but thrives in this...
Strategic Marketing: Crafting Content That Speaks Directly to Your Ideal Clients

Strategic Marketing: Crafting Content That Speaks Directly to Your Ideal Clients

by Sarah Banks | Sep 22, 2024 | Blog, Business Planning, Customer Service, Marketing

Strategic Marketing: Crafting Content That Speaks Directly to Your Ideal Clients So, you’ve nailed down your target audience – you know their pain points, desires and how they like to interact online. Now what? It’s time to translate that deep...
Targeting Your Tribe: A Comprehensive Guide to Understanding Your Ideal Clients

Targeting Your Tribe: A Comprehensive Guide to Understanding Your Ideal Clients

by Sarah Banks | Aug 29, 2024 | Blog, Business Planning, Customer Service, Marketing

Targeting Your Tribe: A Comprehensive Guide to Understanding Your Ideal Clients Every business, from your local corner shop to an online empire, needs to have a solid grasp of its target audience. It’s the foundation for effective marketing, product development...
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