by Sarah Banks | Jul 23, 2017 | Blog, Business Planning, Email Marketing
Email Subscriber Lists – How To Avoid Getting It Wrong! UPDATE: Since writing this blog the Data Protection Act has been replaced with GDPR – much of the advice in here is still correct but do ensure that you review our blogs on GDPR for more information....
by Sarah Banks | May 28, 2017 | Blog, Email Marketing
It seems fair to say that newsletters are like the marmite of the marketing world – people either seem to love them, or hate them. They are everywhere and for good reason. Newsletters are an effective form of marketing, but they can be time consuming to put together....
by Sarah Banks | Sep 30, 2016 | Blog, Email Marketing
I was taking to another VA recently about some email marketing she was doing for a client and it got me thinking about the different types of email marketing that there are so I thought I’d put some of these into a blog to try to explain them a bit better for anyone...
by Sarah Banks | Mar 21, 2016 | Blog, Email Marketing
You’ve taken the plunge and started creating an email newsletter. Your mailing list has subscribers and the first few newsletters have gone out. So what’s next? Take a look at how well your newsletter is actually performing by taking a look at the statistics. How many...
by Sarah Banks | Mar 28, 2015 | Blog, Email Marketing
Please note that in March 2019 MailChimp made some changes to its terminology and ‘lists’ are now ‘audiences’, some screenshots in this blog post may not now be relevant. We all know how important it is to use a combination of tools when...