Email marketing tips

You’ve taken the plunge and started creating an email newsletter. Your mailing list has subscribers and the first few newsletters have gone out. So what’s next? Take a look at how well your newsletter is actually performing by taking a look at the statistics. How many...

An introduction to Mailchimp

  Please note that in March 2019 MailChimp made some changes to its terminology and ‘lists’ are now ‘audiences’, some screenshots in this blog post may not now be relevant. We all know how important it is to use a combination of tools when...