by Sarah Banks | Aug 20, 2017 | Blog, Business Planning, Customer Service
According to SumAll, a marketing analytics company, 25% to 40% of business revenue comes from returning customers, but it can take up to five years for a business to achieve that level of stability. One of the key elements for great customer service is communication....
by Sarah Banks | Aug 6, 2017 | Blog, Business Planning, Email Marketing, Social Media
According to Blue Corona, the main reasons for small business marketing is to drive sales and build brand awareness. We all know how essential it is to get our business noticed for the right reasons, and marketing is certainly one of the ways of achieving that aim....
by Sarah Banks | Jul 23, 2017 | Blog, Business Planning, Email Marketing
Email Subscriber Lists – How To Avoid Getting It Wrong! UPDATE: Since writing this blog the Data Protection Act has been replaced with GDPR – much of the advice in here is still correct but do ensure that you review our blogs on GDPR for more information....
by Sarah Banks | Jul 9, 2017 | Blog, Business Planning
When you’re building up your business, the idea of turning work down can seem like a crazy one. There are several reasons why you might need to let a prospective client down, from no availability through to pricing ‘difficulties’. So what’s the best way to say “No” to...
by Sarah Banks | Jun 25, 2017 | Blog, Business Planning, Virtual Assistant Services
One of the advantages of being a business owner is the ability to work from home, or a coffee shop, or well, anywhere really. You’re not limited by seating arrangements in an open office, you can get away from the noise and bustle of a crowded workspace, and you can...
by Sarah Banks | May 14, 2017 | Blog, Business Planning
How do you distinguish between a good business and a successful one? For many small business owners it’s about growth. Growth can take many forms – increased sales and profit, additional products and services, more staff, bigger premises, etc. What vision do...