by Sarah Banks | Nov 4, 2018 | Blog, Business Planning, Marketing
What does a successful business owner look like to you? Are you thinking of the entrepreneurs on Dragon’s Den right now? To many, a business owner is about being suited and booted, perfectly groomed, designer suit, and a “don’t mess with me kind of attitude”. Now, how...
by Sarah Banks | Oct 21, 2018 | Blog, Business Planning, Marketing
Networking events are like the marmite of the business world. Some people love them and indeed thrive on them, attending as many events as they can because they just love meeting new people and making those all important contacts. While others break out in hives at...
by Sarah Banks | Sep 23, 2018 | Blog, Business Planning, Marketing
There’s a saying within the networking community “Aim your marketing at everybody, and you’ll get nobody.” And it’s absolutely true. The key to success when marketing as a business owner is having a clearly defined target audience. One that you’ve researched and know...
by Sarah Banks | Sep 2, 2018 | Blog, Business Planning
As business owners, we all share a common dream – to make our business a success. But what happens when we get there? Your version of a successful business probably looks different to mine, but you do have a vision in mind of what success looks like to you. It might...
by Sarah Banks | Aug 19, 2018 | Blog, Business Planning
Are you afraid of marketing? I see this a lot when I network with business owners and ask them what their biggest issue is at the moment. “No one is interested in what I have to offer” is a common response. “no one engages with my website and social media” is another....
by Sarah Banks | Aug 1, 2018 | Blog, Business Planning, Customer Service
It sounds counter-intuitive doesn’t it? How can firing your clients make your business grow? You need clients to generate revenue that you can invest in your business, right? Yes, but they need to be the right clients for you and your business. I’m talking about the...