Email Marketing Essentials
Free 45-minute clinic | Wednesday 4th March | 12:00-12:45pm
Start Building Your Email List (Without the Overwhelm)
You are ready to start email marketing in your business BUT where do you start? What do offer people to get them on your list? What platofmr should you use? And what on earth is a “funnel”?
This is what we’ll be covering in this session. And honestly – email marketing doesn’t have to be complicated. In fact, it’s one of the most powerful (and affordable) ways to connect with your ideal clients and grow your business.
What we’ll cover in this clinic
In this focused 45-minute session, I’ll show you:
✓ Why email marketing matters – and why you own this audience (unlike social media)
✓ What a funnel actually is – spoiler: it’s just a series of emails that leads to an action
✓ Creating your first digital download – simple tools for creating lead magnets
✓ Platform options explained – MailerLite, ActiveCampaign, or MailChimp?
✓ The basics of getting set up – welcome sequences, GDPR compliance, and what happens after someone opts in
✓ How to avoid common beginner mistakes that waste time and confuse subscribers
Plus, I’ll answer your specific questions about getting started.
Who this clinic is for
This session is perfect if you:
- Haven’t started email marketing yet because it feels overwhelming
- Don’t know what to offer people to get them on your list
- Aren’t sure which email platform to choose
- Have an email list but aren’t sure what to do with it
- Want to understand the basics without the tech jargon
- Need to know if you should be doing this yourself or hiring help
There’ll be time for your questions throughout the session.
What happens in the clinic
We’ll meet on Microsoft Teams for 45 minutes. I’ll give a short presentation about email marketing and answer your questions.
Maximum 15 places available – these clinics are intentionally small so everyone gets proper attention and I can answer individual questions.
Join the March Tech Clinic
Use the form below to sign up and you will get the link sent directly to your inbox.
By registering, you’ll receive the Teams link, clinic reminders, and occasional emails with tech tips and resources. You can unsubscribe at anytime and all data will be processed in accordance with our privacy policy

About Your Host
Hi, I’m Sarah Banks and I started Banks’ Business Solutions in 2014 to achieve a better work/life balance. As a busy mum of two, I understand the challenges involved in juggling numerous work tasks and family duties and am passionate about supporting those in a similar position to grow and develop their businesses.
I’ve set up hundreds of professional email systems across Office 365, Google Workspace, and various hosting platforms.
I know this stuff inside out, and I also know what it’s like to feel overwhelmed by tech. My job is to make this simple for you.
Can’t make this date?
These clinics run monthly on different topics. Join my mailing list to hear about future sessions, or book a discovery call if you need one-to-one support.
Need this done for you?
If you’d rather I handle the setup for you, book a discovery call and we’ll talk about my project-based implementation service.
